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Art Director / Motion Designer / Creative

 
 
 
 
 
About_Animation_2.gif
 

UI UX enthusiast
with love for Motion Design.

Core Expertise: Motion Art Directionn / Design Manager / Concepting / Storytelling /
Video Editing /Team Management / Illustration / UI/UX

 
 

Experience.
 

Senior UI/UX Design Concepter
at Volkswagen group future center europe Gmbh

June 2018 - Present

  • Leading the motion design and implementation of innovative UI/UX solutions for future mobility concepts such as MaaS, self-driving cars, and in-car interaction system;

  • Successfully managing and delivering large-scale UX/UI design projects, ensuring timely completion, budget adherence, and alignment with business objectives;

  • In the role of Design Manager, directing daily operations of the design team (6-8 people), assigning tasks, providing art direction to enhance high-quality user experience and strong brand identity;

  • Interviewing candidates and influencing hiring decisions;

  • Making in-house and client strategy decisions within the Strategy Group Circle;

  • Holding regular alignment meetings and communicating design decisions cross-office, to both technical and non-technical stakeholders as well as subcontractors;

  • Conducting desk research, developing user journeys, storyboards, and conceptualizing UX;

  • Designing intuitive UI and establishing scalable design systems, incorporating motion design into high-fidelity prototypes;

  • Close collaborating with a multidisciplinary team of designers, researchers, and technologists in an agile environment to drive innovation across Volkswagen Group car brands.

Senior Motion Designer

June 2017 - May 2018

  • Collaborated with clients of various sizes to design and animate motion graphics videos across different markets, earning positive feedback from clients;

  • Improved proficiency in motion design tools such as Adobe suite and Cinema 4D;

  • Gained valuable experience in client communication, project management, and adapting design processes to meet varying project needs and deadlines.

Senior Motion Art Director
at SapientRazorfish

January 2017 - May 2017

  • Initially hired as a Motion Art Director, demonstrated outstanding performance and leadership on key projects, leading to a promotion to Senior Motion Art Director.
     

Motion Art Director
at SapientRazorfish

October 2014 - January 2017

  • Successfully led and managed a wide range of motion design projects for high-profile clients such as as Audi, Ikea, Hyundai, Dubai, Coca Cola, ProSieben, O2, DHL, Adidas, HERE, McKinsey, Skoda, UBS, HUGO BOSS or Marvel, serving as the sole Motion specialist at the company;

  • Led motion art direction for final content in products such as applications, websites and award videos in all stages: pre-production, design, animation, finalizing products, post-production.

  • Produced concept videos to pitch ideas and award-winning videos recognized within the industry;

  • Oversaw and coordinated projects with freelance motion designers, while mentoring junior animators and interns to foster team development and project success.
     

Motion Desiner
at AKQA

April 2013 - September 2014

  • Started as a Associate Motion Designer, specializing in motion design while also contributing to web design, layout, visual design for pitches, and 3D animations, demonstrated exceptional performance and got promoted to Motion Designer.
     

Accociate Motion Desiner
at AKQA

January 2012 - March 2013

  • Executed motion design projects for a variety of renowned brands, including VW, Montblanc, Nike, Volvo, Audi, Firefall, Porche, Vertu, Schiphol, Mini, E-Plus, Nivea, Telecom, actively refining my skills and approach;

  • Harnessed my abilities to deliver impactful motion design solutions for web and apps, while proactively advancing my expertise through diverse projects from pitch presentations to case films and case studies;

  • Proactively engaged in a variety of design challenges on the UI and graphic design projects, showcasing my multidisciplinary skills;

  • Although mostly based in Berlin, I was invited to work in the other offices around Europe, such as Amsterdam and London, bringing an international perspective to the work.
     

Motion & Graphic Designer
at Shape Minds and Moving Images

August 2011 - December 2011

  • Designed and executed motion graphics for various video projects;

  • Contributed to a team focused on developing interactive iPad games, bringing creativity and technical skills to the projects;

  • Animated characters for the children's game "Little Fox Music Box", creating playful animations that enriched the gaming experience.
     

Motion Graphics Designer Intern
at Mickey Did It

February 2011 - May 2011

  • Illustrated and animated content for a wide range of projects, with a primary focus on interactive screens for museums in Antwerp;

  • Created animatics to effectively communicate concepts and ideas for live-action commercials;

  • Enhanced my fundamental skills in motion graphics.
     

Denim Salesman
at Carlings

April 2009 - September 2010

  • Working as a salesman provided me with a deep understanding of customer service and selling techniques, which I could apply later in my career.
    These skills enabled me to better recognize client needs and decipher customer feedback to enhance customer satisfaction.
     

Filmset Assistant
at Bröllopsfotografen

June 2008 - July 2008

  • Worked in the production of a famous Swedish movie (http://www.imdb.com/title/tt1359421/);

  • Assisted the site manager in coordinating various film sets during production;

  • Gained foundational knowledge of the film industry and daily operations on a modern shooting set.
    With this experience I acquired my first project management skills that I could later apply in my organized and detail-oriented approach to various large-scaled projects.


Education

Hyper Island
Motion Graphics Designer 2010 - 2011

  • Fields of Study: Motion Graphics, Storytelling, Editing, Concept Development,
    Design, Illustration, Branding, Presentation Skills.

  • Hyper Island is a digital creative business school with specializing in industry training using digital technology. In the design industry, Hyper Island is referred as “The Digital Harvard”.


    The unique Hyper Island learning experience took me on a tour through motion graphic design, editing and compositing as well as web copywriting, branding, idea generation and concept development. 
Admission to the Motion Graphics program requires prior experience in the field, whether professional or academic.
     

Hyper Island
UGL, 2010 - 2010

  • Field of Study: Understanding Group and Leader (UGL)

  • UGL has been utilized as a basic leadership training within the Swedish Armed Forces for decades. 

    The overarching objective of the training is to enhance effectiveness as a group member, leader, or trainer.
    UGL provides instruction on how a group develops and mature over time, the dynamics within the group during this process,
    and what behaviours that promote or hinder constructive development.
     

Magnus Åbergsgymnasiet
Media, Graphic Communications, 2006 - 2009

  • Fields of Study:
    Cinematography, Graphic Design, Photography, Storytelling, Typography,
    Media Literacy, Film History.
     

Languages

Swedish (Native or bilingual proficiency)
English (Full professional proficiency)


Notable Awards

the smarties - 2016 - bronze - EMEA - lead generation

Project: Audi Be my ValenTTine
http://www.mmaglobal.com/smarties-2016/finalists/winners/region:3

cannes lion - 2015 - bronze - mobile - creative use of technology

Project: Audi TT Brochure Hack
http://www.canneslionsarchive.com/winners/entry/570199/audi-tt-brochure-hack

fwa - 2015 - mobile of the day

Project: Audi TT Brochure Hack
http://www.thefwa.com/mobile/audi-tt-brochure-hack

german design award - 2014

Project: Montblanc Timepieces App
http://encyclopedia.german-design-council.de/

fwa - 2013 - mobile of the day

Project: Montblanc Timepieces App
http://www.thefwa.com/mobile/montblanc-timepieces?p=akqa

 
 
 

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